7 Simple Statements You Must Make In Your Benefit Bullet Points
Now we’ve arrived at the point of your salesletter where you’re going to explain the benefits that your prospect will receive when they use the product. This section helps remove any doubts that the customer might have – and since doubt is the opposite of hope, this section also naturally builds hope and gets your prospect excited about your product and what it can do for him!
And inside this book you’re going to get tips, templates and examples of seven time-tested benefit statements that are sure to generate excitement.
Here are the seven types of benefits your bulleted benefit list ought to include…
- The Quicker Benefit
- The Easier Benefit
- The Better Benefit
- The “Even If” Benefit
- The “Which Have You Overlooked?” Benefit
- The “Surprising” Benefit
- The “Avoid These Mistakes” Benefit
Are you overlooking any of these types? And are you using them the RIGHT way to generate sales? You’ll find out inside this book.